Blog
Thinking out loud about AI-native content management, developer experience, and the tools we are building.
AIAgentsContent Strategy
Why AI Agents Need Structured Content
AI agents are only as good as the content they work with. Unstructured blobs of HTML give them nothing to reason about. Structured schemas give them everything.
Joel Brubaker|
aicmsarchitecturemanifesto
The AI-First CMS Manifesto
The CMS market is about to bifurcate. On one side, legacy platforms bolting AI features onto decade-old architectures. On the other, tools built from scratch for a world where AI generates, reviews, and optimizes content.
Joel Brubaker|
Developer ExperienceSchemaTypeScript
Schema-as-Code: What Prisma Taught Us About Developer Experience
Prisma changed how developers think about databases. We're applying the same philosophy to content management — schemas in code, type-safe clients, and a CLI that feels like home.
Joel Brubaker|